A Bite of Nama Chocolate Story

My dear, do you believe it?
A small piece of chocolate can make you stop.
Make time stand still.

——

Thirteen years ago, we were in Malaysia.
A very hot place.
So hot that even breathing was humid.

We made a very foolish decision:
To only make nama chocolate.
Nothing else.

Like a person deciding to love only one person.
Others think it's foolish.
But you know it's worth it.

We tried over fifty kinds of cacao.
From one land to another.
And with different ingredients, we refined recipes over and over again.
Like refining a relationship, it can't be rushed.

Thirteen years.
Over a hundred flavors of nama chocolate recipes.

Some people said, you're crazy.
It's just a piece of chocolate.

But do you know?
We just wanted to find that "just right" taste.
Just right enough that the moment you bite into it, you softly say in your heart:
Ah, this is the taste.
Ah, this is the feeling.

Not too much.
Not too little.
Truly delicious.

It's like meeting someone.
No need for many words.
Just standing there, you feel at ease.

In 2025, we came to Shanghai.

Shanghai is so big.
So big that a person walking into it is like a drop of water falling into the ocean.
But we didn't go to the busiest places.

We went to Chongming Island.

There's wind there.
There's quiet water.
There are rice fields, and bird songs.
There's air that makes you want to take a deep breath.

We stood there for a long time.
Suddenly, we felt time slow down.
So slow that we could hear our own heartbeats.

We found ourselves there.

Quiet.
Simple.
Delicate.

Three words.
Like three seeds, planted in our hearts.

Chongming Island is not just a place.
It's a feeling. It's an atmosphere. It's an inner state.
It's that feeling where you can finally stop and take a good look at yourself.

——

That whole year, we weren't in a rush to open a shop.

Slowly adjusting flavors.
Slowly building the supply chain.
Slowly waiting.

We invited people for tastings.
Once, twice, a hundred times.

After tasting, they said:
Delicious.
Very silky.
Very moving.

When we heard that, our eyes welled up.
Do you know?
When someone says "delicious," they truly like it.
It's not politeness.
It's not courtesy.
It's their heart genuinely being touched.

——

In November 2025, we tried a soft opening.

No ribbon cutting.
No flower baskets.
No grand opening ceremony.

We set up a small stall at the weekend market in front of the former Italian Consulate on Wukang Road.
Very small.
So small you might miss it.

But when we handed you the chocolate,
We were very serious.

Only saying:
"Have a taste."

Then we stood quietly by.
Watching you take the first bite.

Some people froze.
As if recalling something from a long time ago.
Some looked down at the chocolate in their hands, their eyes bright.
Some smiled.
A very light smile, like the wind.

Some finished eating without saying anything.
And took another piece.

At that moment, I knew,
What we were doing was right.

——

Four months later.
We were slowly remembered.

Like a tree, slowly taking root.
Quietly.
But you know it's there.

——

In 2026, we officially launched.

No big shop.
No prominent sign.

You can find us on WhatsApp.
You can also see us on Instagram.

We only make nama chocolate.

Nine classic flavors.
And each season, we create a chocolate that belongs to "the present moment."

Using this season's ingredients.
Using this season's mood.
Using this season's wind and rain.

To make a chocolate that belongs only to this moment.

All flavors are made, adjusted, and developed by us.

Because every heartfelt intention should be unique.
Like you.
Like me.
Like everyone we meet.

——

Our chocolate ingredients come from Europe.
Traveling across oceans, a long journey.

But our hearts are here.

We put Chinese flavors into nama chocolate.
Ginger, red dates.

When I was little, when it was cold in winter, my mom would make a cup of ginger and red date tea.
Warm.
Like a hug.

In 2025, this flavor won an award at the International Chocolate Awards.
From us, it traveled to far-off places.

I often think,
Even a small piece of chocolate can carry the taste of home.
The warmth of memories.
The touch of a mother's hand.

——

We always insist on one thing:

Handmade.
Freshly made.

Each piece is not machine-made.
It's made by hand, bit by bit.
With body temperature.
With time.
With our heartfelt intentions.

It's not a product.
It's a moment.
It's the feeling, the emotion that surges in your heart the moment you bite into it.

——

My dear,
We are not selling chocolate.

Truly not.

We just hope,
When you're tired,
When you want to stop,
When you feel the world is noisy, fast, and rushed—

You can pick up a piece.
Put it in your mouth.
Close your eyes.

And then you'll find,
This moment can be so quiet.
This moment, you don't need to think about anything.
This moment, in itself, is a gift.

——

Would you?
Give yourself a reason to stop.